New Delta-8 THC Seltzer Loki Launches

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NEW YORK -- LOKI is an entirely new type of drink to enjoy with friends. The world’s first Enhanced Seltzer. Made with the cannabinoid extract Delta-8, LOKI offers a clean alternative to alcohol that delivers a unique and vibrant sensation, with no hangover. With five main active ingredients, one serving of LOKI contains only five calories, zero sugars, and zero carbs. The result is a delicious beverage that enriches experiences after a few sips, immerses consumers in the moment, and prolongs the party.

The LOKI team brought together a mixture of industry innovators and creative thinkers to craft a truly original drinking experience. Consumers want to immerse themselves in memorable moments, but often crave alternatives to alcohol. Cannabis products have become more popular and a wide variety of new pioneering cannabis-based options continue to change the landscape of nightlife and social gatherings. LOKI blends these consumer trends and offers a completely new way to enjoy the night. A true innovation in drinking. With only a few sips, you can enhance any moment.

As knowledge, research, and complexity around the marijuana industry evolves, new discoveries about the active ingredients and their unique characteristics are constantly being discovered. LOKI’s unique ingredient is Delta-8-THC, which is one of the lesser-known natural elements of the cannabis plant. It differs from its more commonly known relative Delta-9-THC by a slight variation in molecular structure. Most cannabis users experience the potent effects of Delta-9, as it makes up the majority of the plant’s THC presence. However, by using an extraction method, LOKI can take the more isolated and rarer Delta-8 and offer a cleaner overall experience. Delta-8 offers consumers a far lower psychotropic potency, while still giving them the ability to immerse in prolonged and enjoyable moments. No hangover, no paranoia, no lack of clarity.

“People are seeking alternatives to alcohol and exploring cannabis products with increasing enthusiasm these days. That’s what brought us together as founders. LOKI was developed on that shared desire, to have a better choice in beverages on nights out – so you could enjoy yourself, without being slowed down the next day. We were inspired to shine a different light on the evolving cannabis industry, showcasing this alternative to alcohol that still provides an immersive experience. We wanted to create something that made us feel euphoric, sociable, creative, and inspired. A noticeable enhancement, while also being a low-key experience. After many months of research, development, and rigorous testing we’re very excited to finally share LOKI with the world,” said Harji Singh, a Partner at LOKI who leads the company's brand and marketing.

The LOKI brand is rooted in the idea of a beverage that lets us live in the moment, prolonging the party and enriching our experiences. It is geared toward creative individuals who love to expand their perspectives, partake in the pulse of their tribes, and nurture their curiosities.

“LOKI is great for small gatherings such as dinner with friends - and as the world begins to reopen, we know it will be an excellent option for the larger gatherings, like music festivals and other social events,” added Singh.

LOKI is now available via select retailers and directly from www.siploki.com. Delta-8 is federally legal as it is below the 0.3% THC threshold, but given the presence of any THC, the brand warns consumers may not pass a drug test after consuming LOKI.

For more information and to order, please visit www.siploki.com


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