Executive Director of Revenue

Marshall, Michigan | Full-Time

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This position will be based out of Marshall, MI, but we can be flexible on the day-to-day work location of the EDOR. Some travel may be required to meet with members of the retail team at our dispensaries. Common Citizen is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees


What You Will Be Doing

  • Establish both short-term results and long-term strategy, including revenue forecasting by Retail location
  • Drive monthly revenue results and take accountability for both short-term success and longer-term strategy
  • Build and monitor the revenue pipeline and leads, adjusting as necessary to create sustainable growth in the wholesale sales market
  • Manage the revenue cycle from customer acquisition to engagement to success
  • Plan and organize trade shows, field days/demonstrations, and other sales promotion activities as needed
  • Drive a “lean startup” style environment of constant experimentation and learning
  • Work closely with Operations and Finance department to define parameters of pricing and promotions to drive profitable sales
  • Lead strategic/business planning efforts, including company positioning, market and competitive analysis, customer segment selection and penetration plans, and related product positioning
  • Partner with Marketing & Branding leadership to create and execute winning marketing strategies to drive profitable growth
  • Set and execute the strategic “go to market” strategies for all brands and new products and use data to drive better product marketing and pricing strategy
  • Define the performance metrics and KPI’s for running an efficient retail organization
  • Provide customer feedback to other functional groups on future trends and needs in product development


The Experience You Bring

  • Bachelor's Degree; and/or MBA preferred
  • 10+ years executive level experience in leading sales as an Executive Director of Revenue or Director of Revenue or in a fast paced, high growth environment; prior experience at a CPG, cannabis or manufacturing/distribution company strongly preferred
  • Previous experience working in a hyper-growth environment (scaling, aggregating, integrating businesses) is critical. Specifically, the ideal candidate will have worked in a dynamic growth environment where the focus has been on aggressively scaling up operations to take advantage of a significant market opportunity
  • Strong project management skills, with the ability to identify and implement process improvements, system overhauls, and solutions to improve efficiency and effectiveness
  • Collaborative approach to managing relationships at the executive level, and the ability to work effectively with cross functional teams to meet goals and drive growth, impact, and organizational performance
  • Significant experience in hiring, building and managing a top performing Sales, Marketing and Business Development team in a high-growth environment
  • Highly motivated with a proven track record of delivering profitable sales growth though wholesale channels
  • Thorough knowledge of marketing principles, brand, product and service management, sales, and business development; along with a demonstrated track record of success and performance
  • Mastery of negotiations and contractual terms analysis
  • An operator's understanding of the sales funnel data and management
  • Business intelligence, data analytics, and reporting industry background preferred
  • Previous experience developing the strategic direction of a business, implementing that plan and supporting the Sales and Business Development side of the business
  • Excellent communication skills, including the ability to negotiate well
  • Experience and knowledge in risk management and evaluation
  • Must be an individual with integrity and high ethical standards that is comfortable with creating systems of accountability
  • Analytical thinker with strong problem-solving skills and the ability to stay calm under challenging circumstances
  • Ability to travel 40% of the time throughout the state of Michigan


Physical Requirements:

  • Regularly spend long hours sitting and using office equipment and computers
  • Regularly spend long hours in intense concentration reviewing and entering financial information into a computer
  • Occasionally lift 5-10 pounds
  • Why You’d Love This Role


You have:

  • A passion for numbers and working with them
  • A great eye for accuracy and attention to detail


You are:

  • A responsible individual with a high degree of professionalism and confidentiality
  • Able to work on a variety of tasks with little direction, shift priorities as needed, and are excited to grow with us as we grow

A team player able to communicate clearly to people that are not ‘numbers people’ what is required and/or what the numbers are saying

Common Citizen
Common Citizen
HQ: Marshall, Michigan

Common Citizen is proud to be a Michigan-based cannabis company committed to changing the social stigma that prevents people from enjoying the greater quality of life that cannabis can provide.

  • Salary
  • Career Level
  • Degree
  • Experience
  • Job Type
  • Attractive
  • Executive
  • Bachelor's Degree
  • 7-10 Years
  • Full-Time

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